BDA Student Webinar: Introduction to BDA

Jessica Carter

Director of Membership, Marketing and Communications , BDA

Jessica is currently interim Director of Membership, Marketing and Communications for the British Dietetic Association (BDA). Her role includes leading on membership engagement, recruitment and retention, as well as managing both member facing and external communications for the organisation. A specialist in audience communications and engagement, Jessica has over 10 years’ experience in a broad range of roles in the arts, charity and membership sectors.

Sue Cloran RD

Vice President, Eat Well Global

Sue Cloran, MBA, RD(SA) is a nutrition marketing and communications expert currently working as a Vice President for Eat Well Global. Whilst her work is truly global, Sue is based in Dublin, Ireland. Sue is a well-known leader within industry, having spent time in sub-Saharan Africa and Europe, working in the disciplines of nutrition marketing, nutrition science, innovation and renovation, consumer affairs, legal affairs and regulatory. Her role previous to this one was as Nutrition, Health and Wellbeing Director for Kellogg Europe – leading the European nutrition team and driving the wellbeing agenda for Kellogg. Her passion lies in being able to translate up-to-date nutrition science to marketeers, consumers, health care professionals and policy makers, but doing so within regulatory frameworks. She is also naturally business minded; helping food companies create value from nutrition and wellbeing is what makes her tick!

About Eat Well Global

Eat Well Global is a highly specialized, nutrition communications consultancy with a mission to empower global change agents in food and nutrition, through 360-degree insights, strategic planning, and stakeholder engagement. Led and run by registered dietitian nutritionists, Eat Well Global understands the science behind the trends and works with key opinion leaders to engage their core audiences and positively impact consumer behaviour. With clients ranging from multinational food manufacturers to technology, pharmaceutical, and agricultural companies, to leading commodity boards and global NGOs, Eat Well Global represents change agents working across each end of the food system. Eat Well Global is a virtual company with teammates primarily in New York, Chicago and Washington DC, as well as in Europe in the U.K, Dublin and Amsterdam, and is a Certified B Corporation and a certified women-owned business (WBENC).

Christina Xenaki

Account Manager , Eat Well Global

Christina Xenaki is a Dietitian with over 7 years’ experience across different settings, including clinical and industry environments. She holds a BSc in Dietetics and Nutrition from Harokopeio University in Athens and an MSc in Science Communication and Public Engagement from the University of Edinburgh.

Throughout her career, she has worked in clinical nutrition, marketing, medical affairs, communication and new product development. She is currently an Account Manager for Eat Well Global, a specialized nutrition communications consultancy working with clients across the world, empowering them to be change agents in food and nutrition.

She is a regular member of the Hellenic Dietetic Association, an affiliate member of the British Dietetic Association and an international member of the Academy of Nutrition and Dietetics.