Dietitians' Guide to TikTok

Are you looking to get started on TikTok?

TikTok has more than 1 billion monthly users globally - which accounts for 18% of internet users worldwide. By the end of 2023, there were almost 17 billion views of nutrition content on the platform. Dietitians and the dietetic community have a fantastic oppportunity to join this popular platform and share positive, healthy food messaging - and debunking the myths.

This new guidance, available for BDA members, has been written in partnership with dietitian and BDA member Kate Hilton. Kate is a leading UK dietitian on TikTok (@dietsdebunked) with more than 33,000 followers and 340,000 likes on her videos, covering a wide range of topics and advice for the public.

The guidance covers:

Why should we use TikTok?
What do the BDA and HCPC say about using social media?
How do I get started?
Tips for setting up your profile and branding yourself
Tips for creating your first post – preparation, filming and editing
Dos and don’ts
How to create content and find your niche
What does success look like?

BDA Dietitians Guide to TikTok COVER.png

Watch back our launch webinar

Get involved

Would you like to get involved in the official BDA TikTok channel? Register your interest below.

First name *

Surname *

BDA membership number

Email address *

Phone number *

Do you already have a TikTok? If so please share your handle.

Please share what you consider to be your top area of expertise. This may be a clinical area e.g. diabetes, or may be another relevant skill e.g. communication and conveying information to the public. *

Please share your secondary expertise (if applicable).

Please share your third expertise (if applicable).

How should we describe you if you feature on our channel? This may be your job title, or if you are freelance, your favoured title e.g. Diabetes Specialist Dietitian *

Please add any other information you think may be relevant. This may be insights you have from your own experiences including cultural, religious, and geographical - e.g. if you are Muslim and practise Ramadan, you may be better-placed to create content on these topics.